Marketing
Net Promoter Score (NPS) Calculator
Enter how many respondents scored you 9-10 (promoters), 7-8 (passives), and 0-6 (detractors) on a 0-10 recommendation survey to get your Net Promoter Score.
Turn promoter, passive, and detractor counts into your NPS and a percentage breakdown.
NPS = % Promoters − % Detractors, on a scale from −100 to 100. It ignores passives entirely — they count toward the total but not the score itself.
Net Promoter Score
NPS = %Promoters − %Detractors
NPS runs from -100 to 100. Passives count toward the total number of responses but don't add to or subtract from the score itself — they're treated as neutral.
How to use
- Ask your standard NPS question: "How likely are you to recommend us to a friend or colleague?" on a 0-10 scale.
- Bucket responses into promoters (9-10), passives (7-8), and detractors (0-6), then enter each count.
- Track NPS over time rather than fixating on a single snapshot — the trend tells you more than any one survey wave.
Example
Input: 60 promoters, 30 passives, 10 detractors (100 total)
Output: NPS = 50 (Excellent)
Student-friendly breakdown
This walkthrough emphasizes the most searched ideas for Net Promoter Score (NPS) Calculator: nps calculator, net promoter score calculator, how to calculate nps. Start with the formula above, then follow the guided steps to double-check your work. For quick revision, highlight the givens, plug into the equation, and finish by verifying your units.
Need more support? Use the links below to open the long-form guide, browse additional examples, or hop into adjacent calculators within the same topic — each one is a quick way to double-check your work or handle a related question without starting from scratch.
Deep dive & study plan
Net Promoter Score (NPS) Calculator: Converts promoter, passive, and detractor counts into your Net Promoter Score. It's built around nps calculator, net promoter score calculator, customer satisfaction score, so you can go from a raw question to a checked answer without switching tools.
The math behind it: NPS runs from -100 to 100. Passives count toward the total number of responses but don't add to or subtract from the score itself — they're treated as neutral. The core relationship is NPS = %Promoters − %Detractors, shown above the calculator so you can see exactly how your inputs turn into the result.
To use it well: (1) Ask your standard NPS question: "How likely are you to recommend us to a friend or colleague?" on a 0-10 scale. (2) Bucket responses into promoters (9-10), passives (7-8), and detractors (0-6), then enter each count. (3) Track NPS over time rather than fixating on a single snapshot — the trend tells you more than any one survey wave. Keep your units consistent as you go, and re-run a case you already know the answer to — it's the fastest way to catch a typo before it throws off a result you're relying on.
Worked example: entering 60 promoters, 30 passives, 10 detractors (100 total) returns NPS = 50 (Excellent). Try swapping in your own numbers next, especially a case you're unsure about, before you use this for something that matters.
Quick retention checklist
- Speak the formula aloud (or annotate it) so the relationships stick.
- Write each step in your own words and compare with the numbered list above.
- Swap in new numbers for the Example to make sure the calculator (and your logic) handles edge cases.
- Check at least one related calculator below — it's the fastest way to confirm your numbers still line up from a different angle.
FAQ & notes
What counts as a 'good' NPS?
It varies heavily by industry, but as rough anchors: above 0 is generally considered acceptable, above 50 is excellent, and above 70 is rare and world-class. Compare against your own industry's benchmarks rather than a universal number.
Why do passives not count toward the score?
The NPS methodology treats passives as satisfied-but-unenthusiastic customers who are neither actively recommending you nor at risk of badmouthing you — they're tracked for context but deliberately excluded from the promoter-minus-detractor formula.
What formula does the Net Promoter Score (NPS) Calculator use?
NPS runs from -100 to 100. Passives count toward the total number of responses but don't add to or subtract from the score itself — they're treated as neutral.
How do I use the Net Promoter Score (NPS) Calculator?
Ask your standard NPS question: "How likely are you to recommend us to a friend or colleague?" on a 0-10 scale. Bucket responses into promoters (9-10), passives (7-8), and detractors (0-6), then enter each count. Track NPS over time rather than fixating on a single snapshot — the trend tells you more than any one survey wave.