Marketing

Net Promoter Score (NPS) Calculator

Enter how many respondents scored you 9-10 (promoters), 7-8 (passives), and 0-6 (detractors) on a 0-10 recommendation survey to get your Net Promoter Score.

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Net Promoter Score (NPS)

Turn promoter, passive, and detractor counts into your NPS and a percentage breakdown.

Net Promoter Score
50
Rating
Excellent
Promoters / Passives / Detractors
60% / 30% / 10%
Total responses
100

NPS = % Promoters − % Detractors, on a scale from −100 to 100. It ignores passives entirely — they count toward the total but not the score itself.

Net Promoter Score

NPS = %Promoters − %Detractors

NPS runs from -100 to 100. Passives count toward the total number of responses but don't add to or subtract from the score itself — they're treated as neutral.

How to use

  1. Ask your standard NPS question: "How likely are you to recommend us to a friend or colleague?" on a 0-10 scale.
  2. Bucket responses into promoters (9-10), passives (7-8), and detractors (0-6), then enter each count.
  3. Track NPS over time rather than fixating on a single snapshot — the trend tells you more than any one survey wave.

Example

Input: 60 promoters, 30 passives, 10 detractors (100 total)

Output: NPS = 50 (Excellent)

Student-friendly breakdown

This walkthrough emphasizes the most searched ideas for Net Promoter Score (NPS) Calculator: nps calculator, net promoter score calculator, how to calculate nps. Start with the formula above, then follow the guided steps to double-check your work. For quick revision, highlight the givens, plug into the equation, and finish by verifying your units.

Need more support? Use the links below to open the long-form guide, browse additional examples, or hop into adjacent calculators within the same topic — each one is a quick way to double-check your work or handle a related question without starting from scratch.

Deep dive & study plan

Net Promoter Score (NPS) Calculator: Converts promoter, passive, and detractor counts into your Net Promoter Score. It's built around nps calculator, net promoter score calculator, customer satisfaction score, so you can go from a raw question to a checked answer without switching tools.

The math behind it: NPS runs from -100 to 100. Passives count toward the total number of responses but don't add to or subtract from the score itself — they're treated as neutral. The core relationship is NPS = %Promoters − %Detractors, shown above the calculator so you can see exactly how your inputs turn into the result.

To use it well: (1) Ask your standard NPS question: "How likely are you to recommend us to a friend or colleague?" on a 0-10 scale. (2) Bucket responses into promoters (9-10), passives (7-8), and detractors (0-6), then enter each count. (3) Track NPS over time rather than fixating on a single snapshot — the trend tells you more than any one survey wave. Keep your units consistent as you go, and re-run a case you already know the answer to — it's the fastest way to catch a typo before it throws off a result you're relying on.

Worked example: entering 60 promoters, 30 passives, 10 detractors (100 total) returns NPS = 50 (Excellent). Try swapping in your own numbers next, especially a case you're unsure about, before you use this for something that matters.

Quick retention checklist

  • Speak the formula aloud (or annotate it) so the relationships stick.
  • Write each step in your own words and compare with the numbered list above.
  • Swap in new numbers for the Example to make sure the calculator (and your logic) handles edge cases.
  • Check at least one related calculator below — it's the fastest way to confirm your numbers still line up from a different angle.

FAQ & notes

What counts as a 'good' NPS?

It varies heavily by industry, but as rough anchors: above 0 is generally considered acceptable, above 50 is excellent, and above 70 is rare and world-class. Compare against your own industry's benchmarks rather than a universal number.

Why do passives not count toward the score?

The NPS methodology treats passives as satisfied-but-unenthusiastic customers who are neither actively recommending you nor at risk of badmouthing you — they're tracked for context but deliberately excluded from the promoter-minus-detractor formula.

What formula does the Net Promoter Score (NPS) Calculator use?

NPS runs from -100 to 100. Passives count toward the total number of responses but don't add to or subtract from the score itself — they're treated as neutral.

How do I use the Net Promoter Score (NPS) Calculator?

Ask your standard NPS question: "How likely are you to recommend us to a friend or colleague?" on a 0-10 scale. Bucket responses into promoters (9-10), passives (7-8), and detractors (0-6), then enter each count. Track NPS over time rather than fixating on a single snapshot — the trend tells you more than any one survey wave.